What if LIL NAS X was signed to an established country label, was working on the side with several country acts, was booked for multiple appearances at Nashville's CMA FEST, and had a novelty dance song whose lyrics were instructions for how the dance goes ("to the left, to the left...")? Meet BLANCO BROWN and marvel at the bubbly and featherweight "THE GIT UP," which BILLBOARD is calling "the Next Country Trap Sensation" (luxuriate for a moment in the usage of "the next" in that headline), which is being set up by the actual country business to be an actual country hit, and whose maker may be CANDLEBOX to Lil Nas X's NIRVANA. "The Git Up," with its hip-hop beat and looped pedal steel guitar, is an unabashedly fun song that will have you appreciating both the craft and the inspiration of the lightning strike that is "OLD TOWN ROAD" while watching the newly greased promotional wheels which are gonna spin and spin until they can't no more. And I'm rooting for it... BRIAN MAY says QUEEN has yet to see a penny from BOHEMIAN RHAPSODY (the movie, not the song), "because there's so many people that will take pieces off the top." Someone's got some sync money coming in though, right?... All sorts of other veteran acts are pulling in plenty of pennies these days, from LED ZEPPELIN to TIFFANY to, um, LIZZO, whose 2017 "TRUTH HURTS" has zoomed past her 2019 "JUICE" on the BILLBOARD pop chart thanks to NETFLIX. I love this ROLLING STONE piece on catalog marketing at WARNER MUSIC and the influence of SHAZAM on careers everywhere. And I have a question: Is the average sync in a film or TV show these days a creative choice by the director/showrunner/music supervisor or a product placement by labels, lawyers and managers? Does anyone care? Should anyone care?... MADONNA is headed to EUROVISION in TEL AVIV this weekend (well, probably), in defiance of the boycott, divestment and sanctions movement and a plea from Palestinian female artists. "I’ll never stop playing music to suit someone’s political agenda nor will I stop speaking out against violations of human rights wherever in the world they may be," she told REUTERS. The annual European popfest, which kicked off Tuesday, is playing out amid of a maze of political and religious objections... Best wishes to Madonna's brother-in-law JOE HENRY... DJs, they stream, too... RIP LEON RAUSCH.