For your consideration, some great stories that revolve around fragrance and fashion, including this interview with CHRISTINE NAGEL, perfumer at HERMÈS. Both Nagel and designer NICHOLA FORMICHETTI hold fond memories of THIERRY MUGLER’s ANGEL perfume. Scent is one of the most powerful markers of memory—just look at the numerous studies out there, or just breathe in. On second thought, if you're in NYC, maybe don't (j/k, j/k). Few fashion brands out there haven’t waded into the fragrance game. It's good for raking it in. The job of a nose (not the one on your face) is to interpret the world of scents, breathe it, conceptualize it, then bottle it. Would love to read some in-depth science reporting on mass-market fragrances, particularly in light of this article from MIT TECHNOLOGY REVIEW on the haircare brand IN LIVING PROOF. For some particularly evocative scents, do point your own nose toward CB I HATE PERFUME, founded by CHRISTOPHER BROSIUS, now headquartered in BROOKLYN’s BUSHWICK neighborhood. Check out the company manifesto… In anticipation of voting day here in the USA (↪ NOV. 8 ↩), don’t miss our REDEF MediaSET VOTING MATTERS for voices across the spectrum of AMERICAN life, on why everyone should step it up (to the voting booth) on Nov. 8. …In button news (yes), WILL.I.AM’s “BUTTON” headphones were released to some measured reviews. Others not so much (but funny). My first impression is that they look like magnetic hard disk drives. Elsewhere, a hotel is testing out physical "like" buttons to measure customers' reactions to new amenities… In the evergreen “green” news, STELLA MCCARTNEY will talk to students at LCF about ethical fashion… This ISSEY MIYAKE campaign looks much like images from the Miyake book EAST MEETS WEST, but in motion (in a good way)… GAP-owned INTERMIX has gone fur free... Oh, and, to all the fans. Fly. The. W.