PewDiePie’s Tumultuous Reign Over YouTube Almost Over
- India’s T-Series channel poised to top Swede’s 70 million fans
- Gains reflect web’s changing culture, corporate influences
PewDiePie.
Photographer: John Lamparski/Getty Images
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YouTube is about to crown a new king.
T-Series Pvt., one of India’s largest record labels, will become the most-subscribed channel on the world’s most popular video site in the next couple weeks. At the beginning of the year, the company had 30 million fans, fewer than half of the following for No. 1 PewDiePie, the Swedish video-game geek and jokester whose real name is Felix Kjellberg.